McClain Marketing Group Wins 18 National Awards, Including Nine Gold
McClain Marketing Group, a strategic marketing solutions firm with offices at 75 Washington Avenue in Portland, today announced that it received 18 awards in the Sixth Annual Service Industry Advertising Awards (SIAA) national competition. Nine (or half of the total) were Gold Awards; three Silver and six Merit Awards made up the remainder. All of the McClain clients recognized in this year’s competition are Maine-based companies. This year’s total is almost double the ten awards McClain Marketing received in last year’s competition, and is the second-highest total of all of this year’s award winners.
Nearly 1,200 entries from more than 250 advertising agencies and 900 service institutions throughout the country were received for this year’s awards competition. A national panel of judges evaluated and rated entries in 12 groups and 27 categories. Every entry was reviewed for execution, creativity, quality, consumer appeal, and overall “breakthrough” advertising content.
“We’re excited, particularly for our clients, to once again be recognized at the national level for the award-winning work we produce,” said Sue-Ellen McClain, president of McClain Marketing Group. “The number of awards we received this year, representing clients across a range of service industries, shows the breadth and depth of our creative capabilities. The SIAA recognition is tangible proof of our success, and demonstrates that our strategic marketing approach gets results.”
McClain Marketing Group’s 18 awards recognized the following clients and work product:
Androscoggin Bank – annual report, newspaper advertising series, poster
Aurora Photos – new business graphic email series
C.N. Brown – radio advertising
Flotation Technologies – trade publication advertising campaign
McClain Marketing Group – external publication
North Wind Media – new business direct mail
Verrill Dana – magazine advertising
Flotation Technologies – new media
Mapleroc Industries – magazine advertising
Androscoggin Bank – advertising campaign
Flotation Technologies – product sheet series
Mainly Ceilings – logo/letterhead design
Mapleroc Industries – logo/letterhead design
McClain Marketing Group – web site
Spectrum Generations – logo/letterhead design
About the Service Industry Advertising Awards
The annual Service Industry Advertising Awards competition recognizes advertising excellence from service industry providers, and is one of the fastest growing nationwide advertising award programs.
Nearly 1,200 entries from more than 250 advertising agencies and 900 service institutions throughout the country were received for this year’s awards competition. A national panel of judges evaluated and rated entries in 12 groups and 27 categories. Every entry was reviewed for execution, creativity, quality, consumer appeal, and overall “breakthrough” advertising content.
“We’re excited, particularly for our clients, to once again be recognized at the national level for the award-winning work we produce,” said Sue-Ellen McClain, president of McClain Marketing Group. “The number of awards we received this year, representing clients across a range of service industries, shows the breadth and depth of our creative capabilities. The SIAA recognition is tangible proof of our success, and demonstrates that our strategic marketing approach gets results.”
McClain Marketing Group’s 18 awards recognized the following clients and work product:
Gold Awards
Androscoggin Bank – annual report, newspaper advertising series, posterAurora Photos – new business graphic email series
C.N. Brown – radio advertising
Flotation Technologies – trade publication advertising campaign
McClain Marketing Group – external publication
North Wind Media – new business direct mail
Verrill Dana – magazine advertising
Silver Awards
Androscoggin Bank – external publicationFlotation Technologies – new media
Mapleroc Industries – magazine advertising
Merit Awards
Androscoggin Bank – advertising campaignFlotation Technologies – product sheet series
Mainly Ceilings – logo/letterhead design
Mapleroc Industries – logo/letterhead design
McClain Marketing Group – web site
Spectrum Generations – logo/letterhead design
About the Service Industry Advertising Awards
The annual Service Industry Advertising Awards competition recognizes advertising excellence from service industry providers, and is one of the fastest growing nationwide advertising award programs.