McClain employs direct marketing as part of the communication mix for achieving expected results in campaigns. Whether increasing sales to existing customers, building customer loyalty, re-establishing lapsed customer relationships or generating new business, every campaign execution has a solid track record of reaching targets and driving desired behaviors. We understand that data-driven direct marketing is an excellent tool for targeted messages and prospecting for both customer acquisition and retention.

Our creative team is expert at developing effective, hard-hitting and actionable direct marketing pieces for a diverse client base ensuring that clients' goals are supported by the strategy and creative execution. Our understanding of the role that the offer, content, design, and format play in effective direct marketing translates into high conversion rates and effective program ROI.

McClain maintains a partnership with a full-service direct marketing company who provides the data management, measurement and mailing expertise to yield the most effective ROI for our clients.